Artisan Joy is an independent nonprofit magazine and online publication dedicated to telling the stories of makers, artists, and creative entrepreneurs. We believe that when people hear the human story behind handmade work, they value it more.

Artisan Joy is an organization exempt under IRC Section 501(c)(3) and is further classified as a public charity under IRC Section 509(a)(2).

Why We Exist

We aim to shine a spotlight on the incredible work of artists, designers, makers, and artisans, helping them thrive by increasing awareness and sales of their creative goods and services. By championing the creative economy, we empower these talented individuals to succeed. Through Artisan Joy, we also share the inspiring stories of founders, offering valuable insights and motivation for those aspiring to grow their own creative businesses. Together, we’re building a vibrant community of creative entrepreneurs.

What We Do

At Artisan Joy, our mission is to elevate the work of creative entrepreneurs while showcasing the transformative impact of art, craft, and creativity on both the economy and community. We strive to foster meaningful connections among creative business owners, raise public awareness of the contributions of artists and artisans, and empower them with the knowledge and tools needed for successful small-business ownership. Through engaging interviews and service-driven journalism, we aim to inspire, inform, and support the creative community. We do this by:

Breaking Down Barriers to Publicity
Artisan Joy is an accessible media platform amplifying the voices and stories of creative entrepreneurs.

Building Awareness
We showcase makers through our magazine, website, and social media, connecting their work with a broader audience.

Advocating for Diversity
We prioritize featuring creative entrepreneurs from underrepresented backgrounds and artistic disciplines, with a focus on women.

Encouraging Consumers to Shop Small
By highlighting the passion and craftsmanship behind artisanal goods, we inspire consumers to support small businesses and local economies.

Empowering Makers
Through service journalism and interviews, we provide makers with actionable insights into the realities of small business ownership.

Delivering Impactful Publicity
PR is nearly 90% more effective than advertising in influencing consumer decisions (as reported by Forbes and Nielsen). Artisan Joy proudly offers this earned media to makers who need it most.

Inspiring Future Creative Entrepreneurs
By sharing stories of successful artists and artisans, we spark inspiration and foster an entrepreneurial spirit in the next generation.

Promoting Ethical Consumerism
We educate consumers on the value of handmade goods, encouraging thoughtful, ethical purchasing decisions.

Upholding Journalistic Integrity
Artisan Joy maintains high editorial standards, ensuring trust and credibility in a pay-to-play media landscape.

Building a Creative Community
By sharing stories and insights, we create a sense of connection and belonging among creative entrepreneurs.

Raising Awareness of Creativity’s Value
We celebrate the importance of creativity, arts, and crafts in culture, history, and personal expression.